Resources
Today’s designers are faced with a multitude of new challenges when it comes to designing for a digital world. Customers expect constant communication, have short attention spans, and expect brands to keep up with emerging technology. Learn about the branding challenges to advance your digital strategy and forge ahead.
Designers who have encountered issues with low-res legibility or missing glyphs understand the value of high-quality typefaces sourced from established designers and foundries. However, many non-creatives don’t see the point in paying for fonts. How many creatives have heard the words “just get something free” at some point in their career?
Tight deadlines can take the fun out of searching for fonts. Instead of thoughtfully searching for and finding the right font, you often have to settle for “good enough.” See how an intuitive search process can help you find the right font fast.
The best way to ensure brand continuity across all customer touchpoints? The consistent use of fonts. But inconsistencies are surprisingly common. Use this guide to find and resolve them.
Find design inspiration in an age of information overload.
The way you purchase project fonts may seem like a minor detail, but it’s not. Purchasing a one-off font can introduce legal risk, extend project timelines, and cost you both time and money. Centralizing font discovery, licensing, and distribution with Monotype Fonts saves time and improves the creative process.
Like all software, fonts can introduce legal and technical risks to your organization. Find out how the Monotype Fonts platform reduces those risks.
Many businesses start out using free fonts. After all, they’re free! In addition, free fonts generally have open-ended licenses, meaning you can use the font wherever you want. But as a company grows, the downsides of free fonts – like a lack of full character sets and an overused, generic look and feel – become more evident.
As your brand identity evolves, chances are you may be feeling some growing pains. You might be stretching as you search for the appropriate vision and brand identity for your evolving brand. We know firsthand that choosing the right fonts matters—font performance is crucial to delivering a positive customer experience, extending their connection to your brand.