Type resources for designers and brand owners

Tag: Brand design

215 articles

Creative Characters S4 E20: You’re going to need a passport: Simon Waterfall on sharpening and expanding your design practice.

Join us for our final episode of 2024, where host Bill Connolly catches up with Creative Director Simon Waterfall. The two discuss Simon’s storied career, and where luck has brought him to today.

Creative Characters S4 E19: Cat How on building a branding agency that stands out.

In this episode, host Tom Foley chats with Cat about building an ethical branding agency, tackling big projects, and having fun at work. Tune in now.

HM International: Clearly comprehensive

HM International is a leading provider of content management services for corporate clients in the financial and capital markets. Headquartered in Hong Kong, the company offers a diverse range of services, including financial disclosure and compliance solutions, language services, and media placement, along with customised marketing and creative solutions, such as website  design, social media, and digital marketing services. 

Creative Characters S4 E18: Kelli Anderson on the art and power of papercraft.

Doug Wilson catches up with Kelli Anderson about her forthcoming typography pop-up book, her passion for teaching design with tactile objects, and her love of all things paper. Tune in now.

Crafting connection and authenticity: Insights from Brand Talks Köln.

We recently had the pleasure of hosting Brand Talks in Cologne. It was our first ever aufenthalt  in the carnival-capital, and it was a great success! We enjoyed a captivating afternoon, hearing from some of the industry’s finest, talking about what they do best. Monotype’s  Creative Type Director,Sina Otto set the stage with a powerful opening. 

Creative Characters S4 E17: Searching for our inner child at Adobe MAX 2024.

Listen in for a behind-the-scenes look at Adobe MAX 2024. Tune in now to hear from twenty or so voices at MAX, all of whom were kind enough to share their time and their stories with us on the mic. 

Creative Characters S4 E16: Exploring the American design story behind Field Notes with Jim Coudal.

Here’s the story of Field Notes, in all of its 3½ × 5½-inch glory, from co-founder Jim Coudal. Tune in now. No need to take notes (unless you want to, of course).

Creative Characters S4 E14: Never snap to guides: Exploring creative freedom with David Carson.

This week on Creative Characters, host Graham Sturt sits down with graphic design icon and the father of grunge typography, David Carson. Tune in now.

Creative Characters S4 E13: Embracing Chaos and Stillness: Astrid Stavro’s Design Philosophy.

This week, Monotype’s Executive Creative Director, Tom Foley, sits down with renowned graphic designer Astrid Stavro to explore her captivating journey. Tune in now.

Creative Characters S4 E12: From Parsons to Type Thursday: a conversation with Thomas Jockin.

This week on Creative Characters, host Charles Nix sits down with Thomas Jockin, the founder of Type Thursday, a global type meetup. Tune in for an interesting look at the intersection of type design, education, and community-building.

Behind the scenes of the 2024 Type Trends report.

This year, as we explored the intricacies of type and culture with our 2024 Type Trends report, we embarked on a journey inspired by the timeless allure of vinyl records. Read on to learn more about the inspiration and process behind the campaign.

Creative Characters S4 E11: Kyle Read on the art (of the business) of type design.

Host Doug Wilson sits down with his long-time friend, Kyle Read, a distinguished type designer and graphic designer based in Denver, Colorado. Kyle shares his journey from studying at the Savannah College of Art and Design, working for various design studios and advertising agencies, to founding Badson Type Foundry. Tune in to hear Kyle’s story.

Elevate your Brand: 4 Simple Design Strategies with Proven Results.

Design choices might seem superficial — but clear, engaging brand systems deliver significant impact for small businesses. A strong visual identity can give you an advantage by telling a clear story about your products or services and convincing customers to convert. Ultimately, effective design delivered consistently across key touchpoints can help you:

Highlights and soundbytes from Brand Talks SXSW.

This year, Monotype brought our Creative Characters podcast to SXSW for our first-ever live recording on stage. Read on for highlights from the unique event. 

Monotype and Pantone® Present: The Ingredients for Building a Modern Brand.

Learn about the interplay of type and color and how Monotype & Pantone assets work together to drive modern brand-building.

Key learnings from Brand Talks London.

Brand Talks recently touched down in London at the Vinyl Factory. Read on for some of our favorite highlights from the inspirational evening.

CaseCo: A Case for Variable Fonts.

Variable fonts have been around for a few years now and are very well supported. But how much do we know about all the ways they can benefit a brand and its audience? We’ll take a look at how CaseCo, an admittedly fictitious company, has incorporated them throughout their brand identity and web experience: from brand voice and fidelity, to more expressive typographic choices, to being more accessible to more people across more devices — and even some benefits for website engineering and infrastructure teams. Even if only one or two of these use cases make sense for your work — variable fonts are ready to make a huge impact for your organization. 

Creative Characters S3 E17

Creative Characters S3 E17: Exploring the fluorescent legacy of Baltimore’s Globe Press with Allison Tipton.