Creative Characters S4 E5: Live from SXSW: A branding masterclass with Dentsu, eBay, Neurons, and WeTransfer.
Holly Fraser, Editor-in-Chief & VP, Content, WeTransfer & WePresent.
On Creative Characters, we meet creative people working at the intersection of type and everyday life. You can listen below, or on Apple, Spotify, Google Podcasts, and wherever quality podcasts are available.
Each year, for over a week, the city of Austin, Texas erupts into a cacophony of life, music, film premieres, comedy showcases, interactive tech demonstrations, and world-class exhibitions for the annual South by Southwest (SXSW). This year, amongst the chaos, community, and creativity of the festival, we recorded our first-ever episode of the podcast on stage in front of a live audience.
Monotype’s Bill Connolly gathered a diverse lineup of guests from different corners of the branding world and settled on stage in the balmy, Austin air to talk branding, design, and customer experience through each of their unique lenses. Tune in for a masterclass in branding that explores the visual elements and innovative technology driving how brands, advertising, and experiences influence our responses.
Our guests:
- Valerie Vacante, VP of Solutions Innovation at Dentsu
- Jessica Staley, Director of Brand Design, eBay
- Mike Storm, COO, Neurons
- Holly Fraser, VP of Content at WeTransfer & WePresent
Read more about the event here.
Listen on Apple:
Listen on Spotify:
Enjoying the podcast? Please consider subscribing on Apple Podcasts or Spotify.
More from Creative Characters.
Highlights and soundbytes from Brand Talks SXSW.
This year, Monotype brought our Creative Characters podcast to SXSW for our first-ever live recording on stage. Read on for highlights from the unique event.
Creative Characters S4 E4: Searching for signs of the British seaside with Justin Burns.
Join Monotype Creative Director Graham Sturt as he and guest Justin Burns, Head of the School of Arts at the University of Derby, explore the signage and typography of the English seaside and examine the linkage between letters, memories, and emotion.
Creative Characters S4 E3: Studying the subconscious superpowers of type trends across the globe.
As part of the 2024 Type Trends report, we wanted to take a deeper look at how design is manifesting across the globe. Tune in for insights, stories, and anecdotes from creative thought leaders shaping their local design scenes in NYC, Santiago, Paris, and Kuala Lumpur.