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Whether you are looking for a new brand font or want to establish a consistent visual identity across the web, here’s how to choose a font that works everywhere.
When you choose a font for your brand, you assume it will just work. But that’s not always the case, this fact can damage your brand’s visual identity.
Kenneth Woodruff explores the difficulties of AR/VR product development and highlights projects that are breaking new ground in the space.
Creativity is often seen as a uniquely human quality that can’t be replicated by a machine, but AI may actually have a role to play in the creative process.
Ahead of her keynote at Brand Day London, we caught up with Alex Mecklenburg to talk branding, innovation and customer experience.
Companies like Wayfair are proving that augmented reality can serve as a useful touchpoint and enhance online shopping.
Modern rebrands are about more than just updating your visual identity. See how fonts help rebranding companies meet their customers' expanding expectations.
Last week, thousands of designers, producers, and creatives descended upon Los Angeles for Adobe MAX, which brings together the creative community for hands-on workshops, inspirational keynotes, and updates on the latest in technology.
Monotype's VP of Marketing, Alice Palmer, spoke at AMA Marketing Week Live about the role of persona-based marketing in building a customer-centric experience.
We’ve compiled six common myths around the role of text in augmented and virtual environments and reasons why these challenges don’t hold true.
Typeface design is a mysterious business. While most people are acquainted with the dropdown menu in Word or a website like MyFonts, not everyone realizes there’s a host of independent designers and foundries all quietly making their contribution to visual culture.
UK Type Director Tom Foley discusses how today’s brands can deliver stunning, impactful creative work--if they can get everyone on the same page.