Type resources for designers and brand owners

Featured article.

Monotype's font pairing tool is shown, displaying a serif and sans serif font paired together.

Have you ever cooked a meal at home and been delighted to find the perfect ingredient to complement your recipe? Maybe you forgot you had cilantro, crushed peanuts, or lemon juice, and it’s just the thing you needed to elevate your dish.

What’s new.

Monotype’s company desktop license empowers cloud access to brand fonts.

Long gone are the days of zipping up folders of font files and sharing them across your organization, or even messier, embedding fonts in documents in the cloud in hopes that the design remains intact. We recently announced an expanded set of licensing rights which allows all employees within an organization to access Commercial Production Fonts in their desktop environments. 

Creative Characters S2 E8: Andrew Krivine and Michael Worthington.

This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.   

Monotype x Limerick.

Over the past four years, we’ve been lucky to forge a reciprocal partnership with the Limerick School of Art & Design / TUS in Ireland. Both Creative Type Directors Tom Foley and Emilios Theofanous have now participated in workshops and modules at the leading fine art, design and creative media school. This year’s students were asked to write a message platform for one typeface and build a marketing plan and design assets to promote it in digital or print media.  

Font resources for brands.

5 rebrands that used type to transform their sector.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.

How to find a legible font.

Legibility is a crucial consideration when trying to choose a font for your project. Here’s how to find a legible font that will be easy on the eyes for your readers and customers.

The 4 most important considerations when choosing a font for website or app launches.

Launching a website or app? Your font choice is key to your success. Here’s how to assess the legibility, consistency, performance, and longevity of your font choice.

Inspiration.

4 popular book cover design trends in 2023.

In this article, get a peek at recent and upcoming book releases in a variety of genres to get a sense of what typography styles are trending in publishing right now. This post is a guest piece from our friends at Reedsy, a website that connects authors with publishing professionals.

7 Typographic rebrands that worked wonders.

Today’s brands must keep up with a fast-paced digital world and navigate a “new normal” that’s still emerging from the worst of the pandemic. The last few years shifted everyone’s digital expectations, how brands operate, and in some cases, impacted their business models. Moreover, issues like biodiversity, sustainability, diversity and equity, and brand activism are all booming. So how does this all impact brand building? These macro shifts are greatly influencing how companies position themselves, the services they offer, and how they communicate with their customers.

All reources.

Generating Trust: Safeguarding Authenticity in Typography

In our modern world, fonts are all around us. In our books, on our phones, and across our roadways, fonts help us navigate the spaces we engage with. Fonts are powerful. They play a pivotal role in visual communication, conveying messages, establishing brand identities, helping make content more accessible, and shaping user experiences across mediums. 

Highlights and soundbytes from Brand Talks SXSW.

This year, Monotype brought our Creative Characters podcast to SXSW for our first-ever live recording on stage. Read on for highlights from the unique event. 

Monotype and Pantone® Present: The Ingredients for Building a Modern Brand.

Learn about the interplay of type and color and how Monotype & Pantone assets work together to drive modern brand-building.

Creative Characters S4 E3: Studying the subconscious superpowers of type trends across the globe.

As part of the 2024 Type Trends report, we wanted to take a deeper look at how design is manifesting across the globe. Tune in for insights, stories, and anecdotes from creative thought leaders shaping their local design scenes in NYC, Santiago, Paris, and Kuala Lumpur. 

Creative Characters S4 E2: Talking type that melts in your heart (not in your hand) with Steffi Marti.

This week, host Charles Nix sits down with Steffi Marti, the Global Head of Brand Identity and Design for Mars Snacking. Tune in to hear more.

Creative Characters S4 E1: Behind the 2024 Type Trends report with Jordan Bell and Damien Collot.

Join Type Designer Jordan Bell and Creative Type Director Damien Collot as they discuss their experiences curating this year’s Type Trends report. Enjoy!

Fonts & Accessibility

With more companies focusing on DE&I initiatives, it’s essential to include people with disabilities in those policies. One easily overlooked aspect of this is the accessibility of your digital properties for people with various visual abilities. This article will outline how digital accessibility practices and DEI policies are interconnected, and how fonts contribute to a digital experience that is accessible to all.

Do people really ‘need’ typography? (Hint: Yes, they do).

Type is everywhere all the time, from mundane signage to extraordinary examples of cutting-edge design. In some cases, people might think type doesn’t matter, but our own Charles Nix has a different theory.