Type resources for designers and brand owners

Featured article.

Monotype's font pairing tool is shown, displaying a serif and sans serif font paired together.

Have you ever cooked a meal at home and been delighted to find the perfect ingredient to complement your recipe? Maybe you forgot you had cilantro, crushed peanuts, or lemon juice, and it’s just the thing you needed to elevate your dish.

What’s new.

Monotype’s company desktop license empowers cloud access to brand fonts.

Long gone are the days of zipping up folders of font files and sharing them across your organization, or even messier, embedding fonts in documents in the cloud in hopes that the design remains intact. We recently announced an expanded set of licensing rights which allows all employees within an organization to access Commercial Production Fonts in their desktop environments. 

Creative Characters S2 E8: Andrew Krivine and Michael Worthington.

This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.   

Monotype x Limerick.

Over the past four years, we’ve been lucky to forge a reciprocal partnership with the Limerick School of Art & Design / TUS in Ireland. Both Creative Type Directors Tom Foley and Emilios Theofanous have now participated in workshops and modules at the leading fine art, design and creative media school. This year’s students were asked to write a message platform for one typeface and build a marketing plan and design assets to promote it in digital or print media.  

Font resources for brands.

5 rebrands that used type to transform their sector.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.

How to find a legible font.

Legibility is a crucial consideration when trying to choose a font for your project. Here’s how to find a legible font that will be easy on the eyes for your readers and customers.

The 4 most important considerations when choosing a font for website or app launches.

Launching a website or app? Your font choice is key to your success. Here’s how to assess the legibility, consistency, performance, and longevity of your font choice.

Inspiration.

4 popular book cover design trends in 2023.

In this article, get a peek at recent and upcoming book releases in a variety of genres to get a sense of what typography styles are trending in publishing right now. This post is a guest piece from our friends at Reedsy, a website that connects authors with publishing professionals.

7 Typographic rebrands that worked wonders.

Today’s brands must keep up with a fast-paced digital world and navigate a “new normal” that’s still emerging from the worst of the pandemic. The last few years shifted everyone’s digital expectations, how brands operate, and in some cases, impacted their business models. Moreover, issues like biodiversity, sustainability, diversity and equity, and brand activism are all booming. So how does this all impact brand building? These macro shifts are greatly influencing how companies position themselves, the services they offer, and how they communicate with their customers.

All reources.

The Neuroscience Behind the Emotional Power of Typography at Brand Talks London.

Marie Boulanger, brand designer at Monotype, presented at Brand Talks London in November 2022, giving an overview of our ongoing research into the neuroscience of typography.

Inclusive Design with Jeremy Lindley at Brand Talks London.

Jeremy Lindley, Global Design Director for Diageo, spoke about inclusive design at Brand Talks London in November 2022.

Alex Swatridge's Keynote from Brand Talks London.

Alex Swatridge, Creative Partner at DutchScot, delivered the keynote address at Brand Talks London in November 2022.

Brand Talks London Introduction with Tom Foley.

Tom Foley opens Brand Talks London with an exploration of how much the customer has changed over the last several years – namely around the importance of activism, social justice, and environmental ethics.

Can fonts affect our feelings?

Brands rely on type to convey trust, sincerity, and reliability. Designers and brand experts have known for years that type affects how people feel, even if they can’t explain exactly why.

How a Monotype Fonts subscription takes agencies to the next level.

From a supercharged creative team to account managers, a Monotype Fonts subscription empowers every role in an agency.

Why free fonts are costlier than you think.

From hidden viruses to incompatible applications, downloading free fonts comes with various challenges. Learn about the hidden dangers of free fonts and how a paid font library can help.

Gauge your clients’ font needs with these 12 questions.

When you’re undertaking the daunting, yet important task of determining client font usage, these questions can help get you started. Check them out in the article below.

Become your agency’s type hero.

Instead of spending countless hours choosing fonts for agencies, advocate for a cloud-based font solution to save time and money. Lean into your hero role with these solutions.