What do your fonts say about you?

“ Beyond functionality and security, good typography creates a connection to your customers. ”
Topic
Font stories

Your customers see your brand through design and typography. Typography is your brand’s ambassador. It is your visual voice, speaking for you every hour of every day, everywhere your brand lives.

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You know what they say, “classics never go out of style.” Maybe this is true, maybe it isn’t. But one thing is certain: When sans serifs took over typography in the early 1900s, they weren’t just a fad. They came to stay.

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Gotham Variable powers up the Gotham the world knows and trusts. Bridging the gap between design and process, Gotham Variable streamlines workflows while preserving the clarity and confidence that define it.

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One Gotham, infinite expression.

Gotham Variable powers up the Gotham the world knows and trusts. Bridging the gap between design and process, Gotham Variable streamlines workflows while preserving the clarity and confidence that define it.

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How type helps you rebrand for the future.

Modern rebrands are about more than just updating your visual identity. See how fonts help rebranding companies meet their customers’ expanding expectations.

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How type helps you rebrand for the future.

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Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.

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5 rebrands that used type to transform their sector.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.