Creative Characters S4 E20: You’re going to need a passport: Simon Waterfall on sharpening and expanding your design practice.

 Finding the right people to listen to and get their voice on the page, or on the pixel – that's what really makes a difference.

Simon Waterfall.

On Creative Characters, we meet creative people working at the intersection of type and everyday life. You can listen below, or on AppleSpotifyGoogle Podcasts, and wherever quality podcasts are available.

Creative Director Simon Waterfall is a creative character in every sense. Simon has built multiple creative agencies and has worked for global brands, like Intel, Airbnb, and Vevo. 

Recently, he’s been working on — and is about to launch — a new product: a sustainable cocktail in a can, developed with James Beard Award-winning spirts expert, Thad Vogler. 

Simon chats with host Bill Connolly about his “two-year experiment” of living in the States, which has turned into 12 years and counting; advice for designers starting out; and Waste, his new sustainable canned cocktail.

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